# AI Breakout: November 2025

Published November 5, 2025 by Torii Research (Torii). Updated October 7, 2026. Canonical URL: https://www.toriihq.com/research/reports/ai-breakout-november-2025

ChatGPT Atlas enters November's AI Breakout at #8, the highest new entry of the month.

## What the data says

ChatGPT and Claude AI hold #1 and #2, while Cursor AI and OpenAI each move up 1 place, to #3 and #4.

ChatGPT Atlas, OpenAI's browser, enters at #8. Warp.dev joins at #17, and ollama returns at #18.

Grammarly falls 2 places to #5. The median Shadow IT index is 55.

Based on anonymized, aggregated usage data from October 1 to 31, 2025.

## At a glance

- Top 3: ChatGPT (#1), Claude AI (#2), Cursor AI (#3).
- Biggest climbers: Cursor AI, up 1 to #3; OpenAI, up 1 to #4; Fireflies.ai, up 1 to #14.
- Biggest drops: Grammarly, down 2 to #5; n8n, down 2 to #16; ElevenLabs, down 2 to #20.

## What kinds of apps

AI-native apps: 90% (18 of the 20 apps). Share of this edition's apps by theme (one theme per app; definitions at https://www.toriihq.com/research/themes):

- AI assistants: 30% (6 apps: ChatGPT, Claude AI, OpenAI, Perplexity AI, NotebookLM, Grok)
- AI coding and building: 25% (5 apps: Cursor AI, Google AI Studio, Gemini Code Assist, Warp.dev, ollama)
- AI notes and voice: 10% (2 apps: Granola, Fireflies.ai)
- AI content and media: 10% (2 apps: Grammarly, ElevenLabs)
- AI agents: 5% (1 app: n8n)
- Work suites and collaboration: 5% (1 app: ClickUp)
- Personal productivity: 5% (1 app: Notion Mail)
- Browsers and search: 5% (1 app: ChatGPT Atlas)
- Ops, HR, and finance: 5% (1 app: Zapier)

## Rankings

Ranked by usage among AI apps. Rank change compares with the previous published edition.

| Rank | App | Category | Theme | AI-native | Rank change | Shadow IT index | SOC 2 claimed | ISO 27001 claimed | GDPR claimed |
|---|---|---|---|---|---|---|---|---|---|
| 1 | ChatGPT | Productivity | AI assistants | Yes | Same | 31 | Yes | Yes | Yes |
| 2 | Claude AI | Productivity | AI assistants | Yes | Same | 51 | Yes | No | Yes |
| 3 | Cursor AI | Developer Tools | AI coding and building | Yes | +1 | 32 | Yes | No | Yes |
| 4 | OpenAI | Productivity | AI assistants | Yes | +1 | 36 | Yes | Yes | Yes |
| 5 | Grammarly | Productivity | AI content and media | Yes | -2 | 38 | Yes | Yes | Yes |
| 6 | Zapier | IT & Security | Ops, HR, and finance | No | Same | 37 | Yes | No | Yes |
| 7 | Perplexity AI | Analytics & BI | AI assistants | Yes | Same | 61 | No | No | No |
| 8 | ChatGPT Atlas | Productivity | Browsers and search | Yes | New | 78 | Yes | Yes | Yes |
| 9 | Google AI Studio | Developer Tools | AI coding and building | Yes | -1 | 61 | Yes | Yes | Yes |
| 10 | NotebookLM | Productivity | AI assistants | Yes | Same | 41 | Yes | Yes | Yes |
| 11 | Gemini Code Assist | Developer Tools | AI coding and building | Yes | Same | 56 | No | Yes | No |
| 12 | ClickUp | Project Management | Work suites and collaboration | No | Same | 48 | Yes | Yes | Yes |
| 13 | Granola | Productivity | AI notes and voice | Yes | Same | 58 | No | No | Yes |
| 14 | Fireflies.ai | Sales & Marketing | AI notes and voice | Yes | +1 | 60 | Yes | No | Yes |
| 15 | Grok | Productivity | AI assistants | Yes | +1 | 66 | No | No | Yes |
| 16 | n8n | Operations | AI agents | Yes | -2 | 46 | No | No | Yes |
| 17 | Warp.dev | Developer Tools | AI coding and building | Yes | New | 57 | Yes | No | No |
| 18 | ollama | Developer Tools | AI coding and building | Yes | New | 58 | No | No | No |
| 19 | Notion Mail | Productivity | Personal productivity | Yes | +1 | 57 | Yes | Yes | Yes |
| 20 | ElevenLabs | Operations | AI content and media | Yes | -2 | 54 | Yes | No | Yes |

## Bottom line

AI is evolving fast, and October made that clear. ChatGPT Atlas redefined what browsing means, merging web search, shopping, and workflow into a single intelligent agent. Meanwhile, Warp.dev showed the other side of AI’s promise: agentic tools built for builders, speeding up coding and collaboration inside the terminal. Together, they capture AI’s two trajectories, assistants that think for you and environments that think with you. Around them, familiar names like Claude, Cursor, and Perplexity are proving that context, control, and connected intelligence are the new table stakes.

## Method

Anonymized, aggregated usage data from companies across industries and sizes, reported as percentages, ranks, and scores. No single organization is identifiable. Methodology: https://www.toriihq.com/research/methodology

## Changelog

- 2026-10-07, Clarification: Standardized the data source description. Torii Research describes its data as anonymized, aggregated usage data, reported as percentages, ranks, and scores.
- 2026-10-07, Update: Added takeaways from this edition's data. This edition was first published with only a short introduction.
- 2026-10-07, Update: Moved from toriiresearch.com; title standardized. Torii Research now lives on toriihq.com. It was first published as "AI Breakout Report: November 2025" at toriiresearch.com/reports/ai-breakout-report-november-2025.

## How to cite

Torii Research. (2025, November 5). AI Breakout: November 2025 [Data set]. Torii. https://www.toriihq.com/research/reports/ai-breakout-november-2025

Data: https://www.toriihq.com/research/data/ai-breakout-november-2025.csv and https://www.toriihq.com/research/data/ai-breakout-november-2025.json