# Adoption Index: July 2026

Published July 2, 2026 by Torii Research (Torii). Updated October 8, 2026. Canonical URL: https://www.toriihq.com/research/reports/adoption-index-july-2026

Claude AI returns to #1 in July, and GitHub jumps into the top three.

## What the data says

Claude AI is up 1 place to #1. Slack is down 1 place to #2.

GitHub climbs 5 places to #3, the biggest move in the top 10. Google Cloud is up 5 places to #22. LinkedIn is also up 5 places, to #23.

Microsoft Excel is down 3 places to #24. DocuSign is down 3 places to #26. No app is new to the ranking this month.

This edition covers June 2026 usage data.

## At a glance

- Top 3: Claude AI (#1), Slack (#2), GitHub (#3).
- Biggest climbers: GitHub, up 5 to #3; Google Cloud, up 5 to #22; LinkedIn, up 5 to #23.
- Biggest drops: Microsoft Excel, down 3 to #24; DocuSign, down 3 to #26; Docker Hub, down 3 to #28.

## What kinds of apps

AI-native apps: 13% (4 of the 30 apps). Share of this edition's apps by theme (one theme per app; definitions at https://www.toriihq.com/research/themes):

- Work suites and collaboration: 43% (13 apps: Slack, Atlassian, Zoom, Google Workspace (G Suite), Microsoft 365, Microsoft Teams, Microsoft Outlook, OneDrive, Jira, Notion, Microsoft Excel, Microsoft Word, Microsoft PowerPoint)
- Developer and data tools: 17% (5 apps: GitHub, Amazon Web Services (AWS), Postman, Google Cloud, Docker Hub)
- AI assistants: 13% (4 apps: Claude AI, ChatGPT, Google Gemini, OpenAI)
- Design and video: 10% (3 apps: Figma, Adobe, Canva)
- Sales, marketing, and CX: 7% (2 apps: Salesforce, LinkedIn)
- Security and IT: 3% (1 app: 1Password)
- Browsers and search: 3% (1 app: Google Chrome)
- Ops, HR, and finance: 3% (1 app: DocuSign)

## Rankings

Ranked by org-level adoption. Rank change compares with the previous published edition.

| Rank | App | Category | Theme | AI-native | Rank change | Shadow IT index |
|---|---|---|---|---|---|---|
| 1 | Claude AI | Productivity | AI assistants | Yes | +1 | 41 |
| 2 | Slack | Operations | Work suites and collaboration | No | -1 | 27 |
| 3 | GitHub | Developer Tools | Developer and data tools | No | +5 | 33 |
| 4 | Atlassian | Project Management | Work suites and collaboration | No | +2 | 35 |
| 5 | Zoom | Operations | Work suites and collaboration | No | -2 | 30 |
| 6 | Google Workspace (G Suite) | IT & Security | Work suites and collaboration | No | -2 | 31 |
| 7 | Microsoft 365 | Operations | Work suites and collaboration | No | -2 | 28 |
| 8 | ChatGPT | Productivity | AI assistants | Yes | -1 | 38 |
| 9 | Figma | Design | Design and video | No | Same | 33 |
| 10 | Google Chrome | IT & Security | Browsers and search | No | Same | 42 |
| 11 | Microsoft Teams | IT & Security | Work suites and collaboration | No | +2 | 44 |
| 12 | Adobe | Design | Design and video | No | -1 | 37 |
| 13 | Salesforce | Sales & Marketing | Sales, marketing, and CX | No | -1 | 35 |
| 14 | Amazon Web Services (AWS) | Developer Tools | Developer and data tools | No | +2 | 32 |
| 15 | Google Gemini | Productivity | AI assistants | Yes | -1 | 62 |
| 16 | Microsoft Outlook | Productivity | Work suites and collaboration | No | +3 | 44 |
| 17 | OneDrive | Operations | Work suites and collaboration | No | -2 | 51 |
| 18 | Canva | Design | Design and video | No | -1 | 50 |
| 19 | Jira | Project Management | Work suites and collaboration | No | -1 | 34 |
| 20 | Postman | Developer Tools | Developer and data tools | No | Same | 49 |
| 21 | Notion | Project Management | Work suites and collaboration | No | +1 | 47 |
| 22 | Google Cloud | Developer Tools | Developer and data tools | No | +5 | 40 |
| 23 | LinkedIn | Sales & Marketing | Sales, marketing, and CX | No | +5 | 41 |
| 24 | Microsoft Excel | Operations | Work suites and collaboration | No | -3 | 39 |
| 25 | Microsoft Word | Operations | Work suites and collaboration | No | -1 | 39 |
| 26 | DocuSign | Operations | Ops, HR, and finance | No | -3 | 37 |
| 27 | 1Password | IT & Security | Security and IT | No | +3 | 32 |
| 28 | Docker Hub | Developer Tools | Developer and data tools | No | -3 | 48 |
| 29 | Microsoft PowerPoint | Operations | Work suites and collaboration | No | -3 | 39 |
| 30 | OpenAI | Productivity | AI assistants | Yes | -1 | 43 |

## Method

Anonymized, aggregated usage data from companies across industries and sizes, reported as percentages, ranks, and scores. No single organization is identifiable. Methodology: https://www.toriihq.com/research/methodology

## Changelog

- 2026-10-08, Update: Released after its edition date. This edition covers June 2026 data. It went live on 2026-10-08, and its figures were calculated then.

## How to cite

Torii Research. (2026, July 2). Adoption Index: July 2026 [Data set]. Torii. https://www.toriihq.com/research/reports/adoption-index-july-2026

Data: https://www.toriihq.com/research/data/adoption-index-july-2026.csv and https://www.toriihq.com/research/data/adoption-index-july-2026.json
