# Adoption Index: February 2026

Published February 2, 2026 by Torii Research (Torii). Updated October 7, 2026. Canonical URL: https://www.toriihq.com/research/reports/adoption-index-february-2026

Claude AI is establishing a dominant position as core business and developer tools surge

## What the data says

The AI market continues to mature with Claude AI making a decisive move, climbing 3 spots for the third consecutive month to land in the top 10 at Rank 9. Its usage is now 146% of its 12-month average, confirming it as the primary rival to incumbent AI applications.

This AI ascent is happening in tandem with a surge in core business and developer tooling, indicating a shift from AI-as-experiment to AI-in-production. Notable movers include: * `DocuSign` (Up 8 spots): Highlighting a focus on streamlining workflows like `E-Signature`. * `Docker Hub` (Up 7 spots): Signaling increased adoption of `Containers and Microservices` in developer stacks.

## At a glance

- Top 3: Zoom (#1), Slack (#2), Atlassian (#3).
- Biggest climbers: DocuSign, up 8 to #18; Docker Hub, up 7 to #22; Adobe Acrobat, up 4 to #24.
- Biggest drops: OpenAI, down 19 to #29; Microsoft PowerPoint, down 5 to #27; Loom, down 3 to #30.

## What kinds of apps

AI-native apps: 10% (3 of the 30 apps). Share of this edition's apps by theme (one theme per app; definitions at https://www.toriihq.com/research/themes):

- Work suites and collaboration: 50% (15 apps: Zoom, Slack, Atlassian, Google Workspace (G Suite), Microsoft 365, Microsoft Teams, Jira, OneDrive, Microsoft Excel, Microsoft Outlook, Notion, Microsoft Word, Microsoft PowerPoint, Miro, Loom)
- Developer and data tools: 13% (4 apps: GitHub, Amazon Web Services (AWS), Postman, Docker Hub)
- AI assistants: 10% (3 apps: ChatGPT, Claude AI, OpenAI)
- Design and video: 10% (3 apps: Figma, Adobe, Canva)
- Sales, marketing, and CX: 7% (2 apps: Salesforce, LinkedIn)
- Personal productivity: 3% (1 app: Adobe Acrobat)
- Browsers and search: 3% (1 app: Google Chrome)
- Ops, HR, and finance: 3% (1 app: DocuSign)

## Rankings

Ranked by org-level adoption. Rank change compares with the previous published edition.

| Rank | App | Category | Theme | AI-native | Rank change | Shadow IT index | SOC 2 claimed | ISO 27001 claimed | GDPR claimed |
|---|---|---|---|---|---|---|---|---|---|
| 1 | Zoom | Operations | Work suites and collaboration | No | Same | 18 | Yes | Yes | Yes |
| 2 | Slack | Operations | Work suites and collaboration | No | Same | 16 | Yes | Yes | Yes |
| 3 | Atlassian | Project Management | Work suites and collaboration | No | Same | 25 | Yes | Yes | Yes |
| 4 | ChatGPT | Productivity | AI assistants | Yes | Same | 32 | Yes | Yes | Yes |
| 5 | Google Workspace (G Suite) | IT & Security | Work suites and collaboration | No | Same | 21 | Yes | Yes | Yes |
| 6 | Microsoft 365 | Operations | Work suites and collaboration | No | Same | 4 | Yes | Yes | Yes |
| 7 | GitHub | Developer Tools | Developer and data tools | No | Same | 11 | Yes | Yes | Yes |
| 8 | Figma | Design | Design and video | No | Same | 23 | Yes | Yes | Yes |
| 9 | Claude AI | Productivity | AI assistants | Yes | +3 | 45 | Yes | Yes | Yes |
| 10 | Google Chrome | IT & Security | Browsers and search | No | -1 | 41 | Yes | Yes | Yes |
| 11 | Adobe | Design | Design and video | No | Same | 23 | Yes | Yes | Yes |
| 12 | Microsoft Teams | IT & Security | Work suites and collaboration | No | +2 | 29 | Yes | Yes | Yes |
| 13 | Jira | Project Management | Work suites and collaboration | No | +2 | 11 | Yes | Yes | Yes |
| 14 | Salesforce | Sales & Marketing | Sales, marketing, and CX | No | -1 | 7 | Yes | Yes | Yes |
| 15 | Canva | Design | Design and video | No | +1 | 43 | Yes | Yes | Yes |
| 16 | Amazon Web Services (AWS) | Developer Tools | Developer and data tools | No | +1 | 4 | Yes | Yes | Yes |
| 17 | OneDrive | Operations | Work suites and collaboration | No | +1 | 39 | Yes | Yes | Yes |
| 18 | DocuSign | Operations | Ops, HR, and finance | No | +8 | 11 | Yes | Yes | Yes |
| 19 | Microsoft Excel | Operations | Work suites and collaboration | No | +1 | 20 | Yes | Yes | Yes |
| 20 | Microsoft Outlook | Productivity | Work suites and collaboration | No | +1 | 27 | Yes | Yes | Yes |
| 21 | Postman | Developer Tools | Developer and data tools | No | -2 | 39 | Yes | Yes | Yes |
| 22 | Docker Hub | Developer Tools | Developer and data tools | No | +7 | 37 | Yes | Yes | Yes |
| 23 | Notion | Project Management | Work suites and collaboration | No | Same | 45 | Yes | Yes | Yes |
| 24 | Adobe Acrobat | Productivity | Personal productivity | No | +4 | 37 | Yes | Yes | Yes |
| 25 | Microsoft Word | Operations | Work suites and collaboration | No | -1 | 20 | Yes | Yes | Yes |
| 26 | LinkedIn | Sales & Marketing | Sales, marketing, and CX | No | -1 | 30 | Yes | Yes | Yes |
| 27 | Microsoft PowerPoint | Operations | Work suites and collaboration | No | -5 | 16 | Yes | Yes | Yes |
| 28 | Miro | Productivity | Work suites and collaboration | No | +2 | 36 | Yes | Yes | Yes |
| 29 | OpenAI | Productivity | AI assistants | Yes | -19 | 36 | Yes | Yes | Yes |
| 30 | Loom | Operations | Work suites and collaboration | No | -3 | 45 | Yes | No | Yes |

## Method

Anonymized, aggregated usage data from companies across industries and sizes, reported as percentages, ranks, and scores. No single organization is identifiable. Methodology: https://www.toriihq.com/research/methodology

## Changelog

- 2026-10-07, Update: Moved from toriiresearch.com; title standardized. Torii Research now lives on toriihq.com. It was first published as "Adoption Index Report: February 26" at toriiresearch.com/reports/adoption-index-report-february-26.

## How to cite

Torii Research. (2026, February 2). Adoption Index: February 2026 [Data set]. Torii. https://www.toriihq.com/research/reports/adoption-index-february-2026

Data: https://www.toriihq.com/research/data/adoption-index-february-2026.csv and https://www.toriihq.com/research/data/adoption-index-february-2026.json